000 01681nam a2200301 i 4500
999 _c14848
_d14848
005 20220216100203.0
008 180906s2018 xxua gr 001 0 eng d
020 _a9780134633282
040 _aUISEK-EC
_bspa
_erda
100 1 _aSharda, Ramesh.
_910092
_eaut
245 1 0 _aBusiness intelligence, analytics, and data science :
_ba managerial perspective /
_cRamesh Sharda, Dursun Denle, Efraim Turban.
250 _aCuarta edición
264 _aNew York :
_bPearson,
_c2018.
300 _axxxvi, 486 páginas :
_bilustraciones ;
_c25 cm.
336 _atxt
337 _2rdamedia
_an
338 _2rdacarrier
_anc
500 _aGlosario en las páginas. 467-473.
504 _aIncluye bibliografías e índice.
505 _aChapter 1. An overview of business intelligence, analytics, and data science. Chapter 2. Descriptive analytics I: Nature of data, statistical modeling, and visualization. Chapter 3. Descriptive analytics II: Business intelligence and data warehousing. Chapter 4. Predictive analytics I: Data mining process, methods, and algorithms. Chapter 5. Predictive analytics II: Text, Web, and social media analytics. Chapter 6. Prescriptive analytics: Optimization and simulation. Chapter 7. Big data concepts and tools. Chapter 8. Future trends, privacy and managerial considerations in analytics.
526 _aMaestría en sistemas de información mención data science
700 1 _aDelen, Dursun.
700 1 _aTurban, Efraim,
_d1930-
082 0 4 _a658.472
_bS531b 2018
_2
650 1 7 _aAdministración de empresas
_2unescot
_9290
_xInteligencia en los negocios
650 2 7 _aAnálisis de datos
_2unescot
_9811
942 _cBK