Sharda, Ramesh.

Business intelligence, analytics, and data science : a managerial perspective / Ramesh Sharda, Dursun Denle, Efraim Turban. - Cuarta edición - xxxvi, 486 páginas : ilustraciones ; 25 cm.

Glosario en las páginas. 467-473.

Incluye bibliografías e índice.

Chapter 1. An overview of business intelligence, analytics, and data science. Chapter 2. Descriptive analytics I: Nature of data, statistical modeling, and visualization. Chapter 3. Descriptive analytics II: Business intelligence and data warehousing. Chapter 4. Predictive analytics I: Data mining process, methods, and algorithms. Chapter 5. Predictive analytics II: Text, Web, and social media analytics. Chapter 6. Prescriptive analytics: Optimization and simulation. Chapter 7. Big data concepts and tools. Chapter 8. Future trends, privacy and managerial considerations in analytics.




9780134633282


Administración de empresas--Inteligencia en los negocios
Análisis de datos

658.472 / S531b 2018